{"id":39474,"date":"2020-09-25T00:00:00","date_gmt":"2020-09-24T17:00:00","guid":{"rendered":"https:\/\/env-5094169.th1.proen.cloud\/newsmedia\/signs-of-recovery-at-tcebs-thailand-mice-united-event-as-government-vows-high-level-support-for-domestic-mice\/"},"modified":"2020-09-25T00:00:00","modified_gmt":"2020-09-24T17:00:00","slug":"signs-of-recovery-at-tcebs-thailand-mice-united-event-as-government-vows-high-level-support-for-domestic-mice","status":"publish","type":"newsmedia","link":"https:\/\/env-5094169.th1.proen.cloud\/en\/newsmedia\/signs-of-recovery-at-tcebs-thailand-mice-united-event-as-government-vows-high-level-support-for-domestic-mice\/","title":{"rendered":"Signs of recovery at TCEB\ufffds \ufffdThailand MICE United\ufffd event as Government vows high level support for domestic MICE"},"content":{"rendered":"

Signs of recovery at TCEB\ufffds \ufffdThailand MICE United\ufffd event as Government vows high level support for domestic MICE<\/span><\/b><\/p>\n


<\/span><\/b><\/p>\n

23 September 2020 \/ Bangkok, Thailand – In a show of the industry\ufffds readiness for domestic MICE post-COVID-19, some 6,000 suppliers, entrepreneurs and prospective clients attended the full-day hybrid event \ufffdThailand MICE United\ufffd comprising a trade mart, a technology showcase, dialogue sessions, and the launch of two new MICE cities.<\/span><\/p>\n

<\/p>\n

The Thai government is well aware of the power of MICE (meetings, incentives, conventions and exhibitions) as an engine for economic recovery and income generation, and is extending high level of policy support to secure the wellbeing and resilience of Thailand\ufffds domestic MICE industry. Thailand\ufffds Deputy Prime Minister, Mr Anutin Charnvirakul, gave this reassurance during his keynote address at \ufffdThailand MICE United\ufffd, a MICE industry event held in Bangkok on September 2, 2020.<\/span><\/p>\n

<\/p>\n

The full-day event saw a turnout of 1,240 delegates at Royal Paragon Hall and another 4,778 via Facebook live. The response reflected the keen desire of Thailand\ufffds diverse MICE stakeholders to stand together to move the industry beyond COVID-19. Domestic MICE took centre stage. <\/span><\/p>\n

<\/p>\n

Mr Anutin said: \ufffdWe encourage every sector of our economy to hold its domestic meetings and trade shows in Thailand. This will help distribute income regionally and accelerate economic recovery. Now is the time for our public and private sectors to join forces and elevate MICE to become an even greater economic contributor to Thailand.\ufffd <\/span><\/p>\n

 <\/span><\/p>\n

A key component of \ufffdThailand MICE United\ufffd was the MICE Mart, which served a total of 360 pre-schedule appointments between 132 MICE suppliers from across the country and 305 buyers under enhanced health and safety measures. <\/span><\/p>\n

<\/p>\n

Other than the MICE Mart and Mr Anutin\ufffds address, the event also featured a seminar on how COVID-19 has reshaped client demand, a showcase of new technologies, and a dialogue on new meeting standards in the face of COVID-19. <\/span><\/p>\n

<\/p>\n

A highlight was the launch of two new MICE cities \ufffd Songkhla in the south and Nakhon Ratchasima in the northeast. Having met the criteria for infrastructure, accessibility, range of delegate activities, and image, these two cities now join Bangkok, Chiang Mai, Pattaya, Phuket and Khon Kaen as top-tier destinations to receive enhanced marketing and support. <\/span><\/p>\n

<\/p>\n

TCEB\ufffds support for domestic MICE is headlined by a subsidy of up to 30,000 Baht per event. For international MICE, there are four targetted campaigns: \ufffdEase Up\ufffd for meetings and incentives; \ufffdConvene Plus\ufffd for conventions; \ufffdRe-Energize Exhibition\ufffd for trade shows; and \ufffdThailand Power-Up\ufffd for mega events and festivals. <\/span><\/p>\n

<\/p>\n

TCEB President Mr Chiruit Isarangkun Na Ayuthaya said: \ufffdThe groundwork we have laid will position Thailand for a robust recovery in domestic MICE. TCEB\ufffds incentive schemes, together with the government\ufffds strong policy support, our resourceful and dedicated MICE entrepreneurs, and the debut of Songkhla and Nakhon Ratchasima as our newest MICE cities will recast Thailand as a high-value, high-trust destination with richly-differentiated products. TCEB is committed to creating a favourable environment for our MICE entrepreneurs to excel, and help them deliver outstanding experiences for clients.\ufffd<\/span><\/p>\n

<\/p>\n

The strong turnout at \ufffdThailand MICE United\ufffd was the clearest signal yet of the readiness of Thailand\ufffds MICE industry to bounce back from the challenges wrought by COVID-19. The event was also a reaffirmation of TCEB\ufffds close partnership with the government in ensuring steady, holistic support for the industry.   <\/span><\/p>\n

<\/p>\n

#####<\/span><\/p>\n

<\/p>\n

For further information, please contact: <\/span><\/p>\n

Corporate Image and Communication Department <\/span><\/p>\n

Thailand Convention and Exhibition Bureau (Public Organization)<\/span><\/p>\n

<\/p>\n

Ms. Parichat Svetasreni   Tel: + 662 694 6000  Email: <\/span>parichat_s@tceb.or.th<\/span><\/a>  <\/span><\/p>\n

Ms. Ananta Leekasem   Tel: + 662 694 6000   Email: <\/span>ananta_l@tceb.or.th <\/span><\/a><\/p>\n

Mr. Chakrapong Pongwecharak Tel: + 662 694 6000   Email: <\/span>chakrapong_p@tceb.or.th <\/span><\/a><\/p>\n

<\/p>\n

<\/p>\n","protected":false},"featured_media":37129,"template":"","meta":{"_acf_changed":false},"news-media-category":[233],"years":[122],"class_list":["post-39474","newsmedia","type-newsmedia","status-publish","has-post-thumbnail","hentry","news-media-category-exhibitions","years-122"],"acf":[],"_links":{"self":[{"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/newsmedia\/39474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/newsmedia"}],"about":[{"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/types\/newsmedia"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/media\/37129"}],"wp:attachment":[{"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/media?parent=39474"}],"wp:term":[{"taxonomy":"news-media-category","embeddable":true,"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/news-media-category?post=39474"},{"taxonomy":"years","embeddable":true,"href":"https:\/\/env-5094169.th1.proen.cloud\/en\/wp-json\/wp\/v2\/years?post=39474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}